Yair Geva


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   He is very pro-business and makes things happen. He comes up with pragmatic solutions rather than legal ones   
Chambers Global


Yair Geva heads Herzog Fox & Neeman's Emerging Companies Practice and is a member of the firm’s Executive Committee. 

Yair is a corporate transactional lawyer whose practice includes extensive representation in cross border mergers and acquisitions, private equity and venture capital investments, and general corporate counselling.

Before moving to head the Tech Group at Herzog Fox & Neeman, Yair practiced at the M&A groups of two of the top firms in New York - Gibson Dunn and Davis Polk.

He is ranked among the top Mergers and Acquisitions and tech lawyers in Israel by IFLR1000 and led some of the most notable recent transactions in the country, including PepsiCo in its $3.2 billion acquisition of Soda Stream, Checkmarx in its $1.15 billion acquisition by Hellman & Friedman, Dynamic Yield in its over $300 million sale to McDonald's, Loom Systems Ltd in its purchase by ServiceNow for $70 million, Alooma in its over $120 million sale to Google, Sygnia in its $250 million sale to Temasek, Tapingo in its $150 million sale to GrubHub, and United Therapeutics in its $250 million acquisition of SteadyMed. Yair also led EnteraBio’s recent IPO on Nasdaq.

Yair advises many of the most prominent early stage startups and growth companies in Israel in a range of industries including e-commerce, cyber, fintech & blockchain, biotech, and digital health. He works closely with entrepreneurs, CEOs and Boards of Directors on transactions, investments and other strategic matters.

Yair earned his LL.M from NYU School of Law and his LL.B from Tel Aviv University, both magna cum laude. He is a member of both the New York and Israel Bars.


  • New York University, USA, LL.M (magna cum laude), 2003
  • Tel Aviv University, Israel, LL.B (magna cum laude), 2002, (member of the TAU's Law Review)

Admitted to Practice


New York